New Wave of Online Gambling Brands Exit Australian Market

It came to Casino Guardian’s knowledge that more gambling brands are to exit the Australian market in a few days.

Lately, the Australian gambling market has seen the exodus of a number of leading online casino, gaming and poker brands due to the country’s new gambling legislation. The fact that the Interactive Gambling Amendment Bill 2016 was officially greenlighted by the Australian Senate, shook the companies operating in the country and many well-established and reputable brands chose to leave the Australian gaming market because of the new regulatory amendments that are being implemented.

Now, the news that a few more gambling brands are to also leave Australia comes as a indisputable proof that the local gambling market has already started to undergo a fundamental change.

Mansion Group Quits Australia

Yesterday, a user of the Gambling Portal Webmasters Association (GPWA) shared in a thread that they had received an e-mail from iAffiliates, the affiliate brand of Mansion Group, informing its affiliates that the brand has made the decision to leave the Australian market.

The user revealed that Mansion Group’s affiliate program informed its users that it will not accept new customers and affiliates from Australia, and the its relationship with the ones in the local gambling market will be terminated.

The decision is to come into effect as of August 31st.

Established in 2003, the Gibraltar-based Mansion Limited is an iGaming company that operates in the online casino and poker websites. The Group’s affiliate program, iAffiliates, provides third-party websites with the chance to generate revenue by advertising the company’s brands. Now, all existing Australian affiliates of the Group will be eliminated, and no more locals will be accepted.

Genesis Global Limited Leaving Australian Market

Another brand that has informed its affiliate partners for its decision to leave Australia is Genesis Global Limited. The brand’s affiliate program Cruise Affiliates sent an e-mail notification to its partners that the country has become a restricted territory for the brand due to the fact that the new Interactive Gambling Amendment Bill have been passed by the local authorities. Because of that, the comapny is to stop providing its services to Australian players and will terminate its relationships with all existing players.

The brand further revealed that the three Genesis Global Limited brands (, and is to no longer be available for Australian players as of September 1st, 2017.

Cruise Affiliates confirmed that the company will be communicating with its existing Australian affiliates and customers in terms of their remaining balances and/or pending bonuses, if any.

Australia’s Online Gambling Amendment Bill

This year, the Australian lawmakers introduced the newest piece of gambling legislation of the country. The Government presented the newest amendments to the Australian gambling laws, which provoked serious changes in the market over the last few months.

As mentioned above, at the beginning of August, the Australian Senate finally gave the green light to the Interactive Gambling Amendment Bill 2016, which is aimed to suspend online poker from the available gambling options in the country.

After the new piece of gambling legislation has been officially announced, the local gambling market has been described as hostile for many foreign iGaming operators, including for some of the largest and most reputable brands on a global scale. That was the reason why some of them decided to leave the local market, closing their services in Australia for the time being. Some of the operators that have already decided to leave Australia were the online bingo operator Vera&John, 888poker, 32Red, partypoker and PokerStars.

  • Author
Olivia Cole

Olivia Cole

Olivia Cole has worked as a journalist for several years now. Over the last couple of years she has been engaged in writing about a number of industries and has developed an interest for the gambling market in the UK.
Daniel Williams
Casino Guardian covers the latest news and events in the casino industry. Here you can also find extensive guides for roulette, slots, blackjack, video poker, and all live casino games as well as reviews of the most trusted UK online casinos and their mobile casino apps.

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