William Hill Joins Forces with Contentstack to Have Its Entire UK Offering Migrate Online

William Hill Joins Forces with Contentstack to Have Its Entire UK Offering Migrate Online

One of the leading gambling companies in the UK – William Hill – has revealed that it has joined forces with the leading content platform Contentstack as part of its efforts to bring some major changes to its digital strategy. The announcement revealed the betting giant’s intention to alter its strategy in an attempt to become a more globally diverse and digitally-led business. As revealed by the UK gambling company, it teamed up with Contentstack in order to develop a fresh and innovative experience for the William Hill Vegas brand.…

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ASA Dismisses Complaint over Controversial Ladbrokes’ Ad on Facebook

ASA Dismisses Complaint over Controversial Ladbrokes’ Ad on Facebook

The British bookmaker Ladbrokes managed to avoid getting punished over a controversial advert by the country’s advertising regulator. A complaint was filed to the Advertising Standards Authority (ASA) by a person who saw a paid-for Facebook post for the gambling operator on March 31st, 2021. The ad encouraged potential customers to play “the Goonies Jpk” at Ladbrokes and offered an incentive of more than 30 free spins after customers placed a £50 bet. The complainant considered that the advert made a reference to the film “The Goonies”, which was why…

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Oaktree Capital Boosts Its Takeover Offer for Crown Resorts

Oaktree Capital Boosts Its Takeover Offer for Crown Resorts

Today, the US global asset management company Oaktree Capital Management modified the fundings of its takeover proposal to Crown Resorts. The proposal could be used to buy back shares of the Australian casino giant that are currently owned by billionaire James Packer. Earlier this morning, Oaktree Capital announced that the newly proposed package consists of an AU$2-bilion loan and AU$1.1-billion convertible debt that could provide the US company with a stake of up to 9.99% in Crown Resorts. The updated offer is estimated roughly to AU$12.40 per share, which is…

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Australian Bookmaker BlueBet Secures First US Sports Betting Licence in Expansion Effort

Australian Bookmaker BlueBet Secures First US Sports Betting Licence in Expansion Effort

Australian sports betting operator bookmaker BlueBet announced that it has secured its first gambling licence in the US, paving the way to a further expansion into the lucrative US sports betting market at a time when the company is heading to a listing on the Australian Securities Exchange (ASX) in July. The company, established six years ago by Michael Sullivan, a familiar name to punters who has once been in charge of Sportingbet, is scheduled to open a public offering procedure on June 17th. The gambling company is expected to…

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Crown Melbourne’s Executive Admits VIP Mahogany Room Violated Responsible Gambling Rules

Crown Melbourne’s Executive Admits VIP Mahogany Room Violated Responsible Gambling Rules

A veteran executive of Crown Resorts has made a confession about taking advantage of problem gamblers. In evidence to Victoria’s Royal Commission, Peter Lawrence, the executive in charge of the VIP Mahogany Room at Crown Melbourne, said that his team was “predatory” in their attitude towards casino patrons who found it hard to control their gambling. Earlier this week, Mr Lawrence was forced to make a confession that he exaggerated his formal statement to the probe, which is aimed at establishing whether Crown Resorts is fit to keep its Melbourne…

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ITV Faces Criticism for Refusing to Suspend Gambling Adverts during UEFA Euro 2020 Football Matches

ITV Faces Criticism for Refusing to Suspend Gambling Adverts during UEFA Euro 2020 Football Matches

The British free-to-air television channel ITV faced criticism for not suspending gambling adverts during Euro 2020. The head of the social policy group Christian Action Research and Education (CARE) has addressed the chief executive officer and the chairman of ITV, criticising the broadcaster’s decision not to ban gambling ads during the football tournament that is scheduled to start in a couple of days. In a letter to the television channel, Nola Leach, the CEO of CARE urged Carolyn McCall, CEO of ITV, and Sir Peter Bazalgette, chairman of ITV, to…

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Crown Melbourne Circumvented Paying over AU$167 Million in Poker Machine Tax to the Victorian Government, Royal Commission Hears

Crown Melbourne Circumvented Paying over AU$167 Million in Poker Machine Tax to the Victorian Government, Royal Commission Hears

Australian gambling operator Crown Resorts has circumvented making payments of almost AU$200 million over the past seven years. The casino behemoth has managed to avoid making the due payments by describing marketing costs as “winnings” paid out from its venues’ poker machines at the time when it calculated its gambling tax bill. Yesterday, the Royal Commission into Crown Resorts in Victoria that the casino venue has been deducting costs of loyalty scheme points, free accommodation and meals from the money paid out by the 2,628 pokies hosted at its Melbourne…

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Norwich City F.C. Ends Its Sponsorship Agreement with Online Gambling Operator Dafabet

Norwich City F.C. Ends Its Sponsorship Agreement with Online Gambling Operator Dafabet

Norwich City Football Club has revealed that their shirt sponsorship with the online gambling operator Dafabet has come to an end. The announcement has come amid recent speculation about a sponsorship deal of the British football club with another gambling company. After the club’s promotion to the English Premier League (EPL) in 2019, Norwich City announced a “record-breaking partnership” with Dafabet, with the online gambling operator becoming its front-of-shirt sponsor for three seasons. Under the terms of the partnership agreement, the gambling company had its branding featured around the Carrow…

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Crown Melbourne Casino Staff Left Gamblers Play Undisturbed for More than 12 Consecutive Hours, Royal Commission Hears

Crown Melbourne Casino Staff Left Gamblers Play Undisturbed for More than 12 Consecutive Hours, Royal Commission Hears

The Royal Commission into the Southbank operations of Crown Resorts has heard that the gambling operator’s system is set in a way to allow casino patrons to play for hours undisturbed by staff members. Evidence presented at the Royal Commission hearings shows that gamblers at Crown Resorts’ gaming floors were able to play for at least 12 hours before members of the casino staff go and check on them. The inquiry into Crown Resort’s Southbank operations and their suitability to hold a casino operating licence has heard that one Crown…

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Entain Warns Tabcorp That Spin-Off of Its Gambling and Media Arm Would Not Be the Right Choice

Entain Warns Tabcorp That Spin-Off of Its Gambling and Media Arm Would Not Be the Right Choice

British gambling giant Entain has addressed Tabcorp, saying that should the Australian gambling company make a move to spin off its gaming and lottery divisions into stand-alone entities, it will not be successful. The message has been sent to Taborp as part of Entain’s effort to convince the decision-makers at the Australian gambling operator to accept its acquisition offer for the units. Lately, Tabcorp has found it hard to supports its gaming operations, which definitely raised the interest of a number of companies in a potential takeover deal. Apart from…

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