Cleveleys High-Street Competitor Shares Fears Over Cashino Gaming’s New Adult Gambling Centre Project

Last month, Cashino Gaming Ltd, which currently operates under the Merkur Slots brand, revealed plans to start offering its gambling services in the former Coral betting shop premises situated on Victoria Road West, which has not been used since 2019.

At the time, the British gambling operator submitted an application to the Blackpool City Council asking it for permission to take over another empty Coral betting shop premises situated in the centre of the town, on Abingdon Street. In a letter of application that was submitted to Wyre Council, the gambling operator explained that the project for a new adult gaming centre (AGC) could make the currently vacant unit start contributing to the viability of the town centre in case it is once again brought into active use.

As revealed in the application letter, the unit is set to have an active shopfront that will be operational during typical shopping hours. According to preliminary expectations, it would push the town’s residents to get to the centre and bet on sports.

Cashino Gaming currently operates a total of 162 adult gaming centres on the territory of the UK, with the company offering low stake slot machines. The company, which is part of the international Gauselmann Group, also runs some bingo halls and other amusement arcades.

Cashino Gaming’s AGC Application Claims Excellent Opportunities for the Region Will Occur

However, the boss of an amusement arcade situated in close proximity is among the opponents of the proposed re-opening of the Cleveleys site, as he claims that the gaming centre would not be suitable to coexist with other businesses that operate on the high street.

The owner of an amusements arcade situated on Victoria Road West, Clifford White, criticised the idea. He explained that Cleveleys has really had a long tradition of amusements, with his company being in the gambling and leisure activities business for around 30 years. Mr White shared his belief that their establishment already offers excellent gambling options for its customers, who also value the sense of community.

As mentioned above, in April, Cashino Gaming asked the Council for permission to convert a former betting shop on Abingdon Street that used to belong to Coral into an adult gaming centre. At the time when the gambling company addressed the authority for such permission, it became clear that in case the company gets the green light from the Council, the venture will have to operate along an already existing arcade held and run by Warwicks Amusements.

Cashino Gaming accompanied the application with some documents, according to which the gambling operator’s proposal involves bringing a new life to the vacant unit – a move that, in its opinion, will be beneficial for the place, as it will lead to the establishment of new jobs, improvements to the front facade of the venue, linked trips, etc.

  • Author
Olivia Cole

Olivia Cole

Olivia Cole has worked as a journalist for several years now. Over the last couple of years she has been engaged in writing about a number of industries and has developed an interest for the gambling market in the UK.
Daniel Williams
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