Author: Olivia Cole

For quite some time, one of the largest and most reputable bookmakers on a global scale – William Hill – has been dealing with some ups and downs on its way. At the time when Philip Bowcock was officially announced as a Chief Executive Officer at a permanent basis, there are various media rumours that there was no other choice for the bookmaker which made the decision to remain as a separate entity with Mr. Bowcock as head of the company. William Hill’s Chairman Gareth Davies disproved these rumours, calling…

Major UK casino brand Grosvenor Casinos announced it has agreed on a sponsorship deal with Fulham Football Club. Under the terms of the agreement, the leading casino operator is to become the main team partner of the professional association football club for a period of two years. The logo of Grosvenor Casinos will be displayed on the shirts worn by the team’s players for the 2017/2018 Premier League season. The announcement of Fulham’s partnership with the gambling operator coincided with the unveiling of the team’s new home kit, which the…

Major B2B supplier of sports betting services Kambi Group announced today it has decided to extend its sportsbook contract with leading sports betting operator 888sport. The terms of the new contract agreement will see the Malta-based sports betting services supplier extending its high-end sportsbook and software platform for 888sports to use for a multi-year period. Under the terms of the agreement, Kambi will be recognised as the supplier of 888 Holding’s sports betting offering and would support the further expansion and growth of the well-known operator across the sports vertical….

International provider of Video Game Gambling Machines (VGM) GameCo plans further expansion across markets outside the United States, where the company is based. The American company specialises in the manufacturing of the so-called “skill-based” slot machines where the players’ skill level determines the payout of the game. The said slot machines aim at attracting more interest on behalf of younger players and millennials towards landbased gambling venues. The US-based company debuted its innovative arcade games back in the winter of 2016 when the first skill-based slot machines, manufactured by GameCo,…

Two of the biggest high-street bookmakers in the United Kingdom, Ladbrokes Coral and William Hill, have reportedly increased the amount they spend on hospitalities for Members of Parliament. The UK government is currently pressured into taking more serious actions against the betting industry, which may be a potential reason for the considerable increase in the hospitality expenditures of the two leading sports betting operators. Data from the parliamentary Register of Members’ Financial Interests indicates that the expenditures on hospitality of the two leading UK bookmakers amount to £18,018. The sum…

Leading events organiser Clarion confirmed today it has signed an acquisition agreement with one of the biggest investment firms in the world, Blackstone. Under the terms of the deal, Blackstone Group is to acquire the majority of Clarion’s shares in exchange for the sum of £600 million. The acquisition is to be made possible with Clarion’s private equity funds that were previously managed by the credit investment company Providence Equity Partners as was announced in a press release by Blackstone. Some of the other private equity companies to partake in…

The acclaimed supplier of premium online and mobile casino solutions Yggdrasil Gaming announced it has sealed an agreement with leading UK sports betting and casino operator Betfred. The newly signed deal will see the launch of Yggdrasil Gaming’s content across Betfred’s UK and dot com domains. The agreement between the two parties is also said to further Yggdrasil’s expansion across the online gambling market in the United Kingdom. The terms of the new agreement allow for the direct integration of Yggdrasil’s entire gaming collection of award-winning slots on Betfred’s UK…

Betsafe, the leading online casino and sports betting provider owned by Betsson Group, disclosed it has signed a sponsorship agreement with the Saracens Rugby Club. Under the terms of the newly signed deal, Betsafe is to become the main sponsorship partner of the dominant European Rugby Champions Cup winners at Saracens. The partnership is to continue over the course of the following three years, during which period of time the logo of the Betsafe brand will grace the home and away shirts of the Saracens team members. In addition, the…

The leading technology and online marketing company for the iGaming, lottery and trading industries Income Access revealed that it is to integrate the King Billy Affiliates programme to its affiliate software. Under the terms of the agreement, the Curacao-licensed iGaming operator King Billy Casino will see its affiliate programme launched with Paysafe’s affiliate software provider. After the integration, all members of the King Billy Affiliates will get the opportunity to access performance insights and specially-tailored marketing materials. The Chief Executive Officer of Income Access’ Digital Wallets division, Lorenzo Pellegrino, commented…

The market-leading gaming solutions and interactive entertainment provider Gaming Innovation Group officially revealed that it has reached a lottery betting agreement with the lottery games provider Lottoland Solutions. Under the terms of the agreement, a new lottery betting vertical is to be integrated into the platform of iGaming Cloud. The head of iGaming Cloud Ben Clemes commented on the newly-inked partnership with Lottoland, saying that the collaboration provided the company with the opportunity to add a new product to the current offering of iGaming Cloud, powered by one of the…