News

Key Moments: McGregor’s trash talk during UFC 229 contributed to shortening odds from +175 to +150 Favorites who miss weight have won 76% of their fights, while underdogs win about 33% of the time, as reported by Action Network Early rumors of style mismatches, such as grappler Bonfirm versus striker Brown, have shifted prop betting lines for this month’s UFC matchups Volatility and Line Shifts: What Drives UFC Betting The run-up to November’s UFC events is characterized by intense press coverage and unrelenting speculation, creating a turbulent environment for bettors.…

Key Moments: BETBY has released two new e-sim games: eTable Tennis (TTX CUP) and eFootVolley. TTX CUP offers instant bet placement with no streaming delay and delivers over 1,500 matches per month. The Betby.Games library now includes 25 proprietary titles, supporting more than 400,000 matches each month. Pioneering eTable Tennis Simulation BETBY has unveiled TTX CUP, a new addition to its Betby.Games suite and a first-of-its-kind digital table tennis title within the esports betting landscape. TTX CUP aims to set the standard for fair, realistic, and transparent esports simulations, featuring…

Key Moments: Zenith has integrated the full INOUT Games portfolio into its OneAPI aggregation platform. Operator partners now have access to crash and instant-win titles popular in mobile-first markets. This partnership enhances Zenith’s offering in Latin America and Africa, supporting regional expansion. New Content Diversifies Zenith’s Aggregation Platform Zenith, recognized as Asia’s top iGaming platform provider and a leader in B2B ecosystems, has integrated INOUT Games’ entire content catalog into its OneAPI aggregation platform. This collaboration brings a set of crash and instant-win games that have found significant popularity among…

Key Moments: NODWIN Gaming has entered into a strategic partnership with Exceed Entertainment to enhance sponsorship-led revenue for the upcoming NH7 Weekender music festival. The collaboration combines NODWIN’s expertise in live events and Exceed’s strengths in celebrity management and brand partnerships. Under this arrangement, Exceed Entertainment will focus on sponsorship sales and commercial expansion, while NODWIN oversees festival programming and production. Strategic Collaboration for Event Monetization NODWIN Gaming has unveiled a strategic partnership with Exceed Entertainment, aiming to expand sponsorship-driven monetization for NH7 Weekender. This move brings together two key…

Key Moments: Evoplay has unveiled Blackjack Lucky 7s Xmas, a seasonal twist on its popular blackjack game. This title features a Lucky Sevens Bonus, providing a 1.5x reward for players who draw three sevens. The game enables play with up to three hands and incorporates a holiday-themed design and user-friendly interface. Innovative Blackjack Release for the Holiday Season Evoplay, an acclaimed game development studio, has introduced Blackjack Lucky 7s Xmas. This new release adds a festive spin to a classic card game, inviting players to compete against the dealer in…

Key Moments: Women’s gambling harm has often been overlooked and remains heavily stigmatized, according to Liz Karter MBE’s 25 years of clinical experience. Traditional frameworks for addressing gambling harm have largely been centered on male behavior patterns, missing key indicators of harm among women. Empathy-driven language and early, nuanced intervention are seen as crucial to supporting women before crisis points are reached. Hidden Experiences and Gendered Harm Women impacted by gambling often find their experiences misunderstood or hidden, not because the harm is lesser, but because of societal stigma and…

Key Moments: The global online gambling market has exceeded USD 75 billion and is projected to more than double before 2030. Lower barriers to entry and new technologies have accelerated the influx of slot studios and titles. Operator platforms and streamer channels are reshaping slot distribution and player engagement in 2025. Innovation Accelerates in Online Slot Development The iGaming sector is experiencing rapid transformation, particularly in slot development. With the global online gambling market surpassing USD 75 billion and estimates indicating it will more than double by 2030, the industry…

Key Moments: 7777 Gaming’s portfolio of over 200 certified casino games will be integrated into Blokotech’s Bloko PAM platform for the Latin American market. The company secured certification to offer online casino content in Colombia in April. At the start of 2025, 7777 Gaming received supplier certification in Brazil and expanded its partnerships in both Brazil and Peru. Portfolio Integration with Bloko PAM 7777 Gaming has increased its footprint in Latin America by partnering with Blokotech. Through this agreement, Blokotech’s Bloko PAM platform will feature 7777 Gaming’s entire collection of…

Key Moments: 72% of bettors reported that support for gambling issues has increased compared to the past Perceived improvement in support was higher among e-sports, boxing, tennis, and football bettors Yaspa highlighted the importance of open banking technology for real-time affordability checks Survey Insights Reveal Evolving Attitudes As Safer Gambling Week unfolds, Yaspa, an open banking provider, released new survey data that reveals shifting public attitudes toward support for gambling-related issues and emphasizes the growing role of technology in the gaming sector. The Yaspa-commissioned study, conducted ahead of Safer Gambling…

Key Moments: FDJ UNITED’s Online Betting & Gaming division receives full access to Kambi’s complete sports odds library The new multi-year deal enhances the original agreement, which began with Kambi’s esports odds in February Kambi will continue supplying its Turnkey Sportsbook to FDJ UNITED in select markets pending migration to in-house systems Enhanced Collaboration Between FDJ UNITED and Kambi Group Kambi Group plc has formalized an expanded multi-year agreement with FDJ UNITED, granting its Online Betting & Gaming division full access to Kambi’s entire portfolio of pre-match and live sports…