Key Moments:
- KKCG has sold a 4.27% stake in Allwyn International to J&T Arch Investments for €500 million, valuing Allwyn at €11.2 billion ($13 billion).
- After the transaction, KKCG retains a 95.73% controlling stake in Allwyn through its subsidiary Allwyn AG.
- Allwyn continues strategic moves, including digital expansion, retail network modernization, and targeted acquisitions.
Stake Sale Brings J&T Arch Investments on Board
KKCG, a leading Czech investment group, has reduced its holding in Allwyn International with the sale of a 4.27% stake to J&T Arch Investments. The deal, executed via KKCG’s wholly owned subsidiary Allwyn AG, values the lottery and gaming group at approximately €11.2 billion ($13 billion). KKCG received €500 million from the sale while retaining a substantial 95.73% controlling interest in Allwyn.
J&T Arch Investments, listed in Prague and currently managing about €5.6 billion in assets, is now a significant investor in Allwyn. The transaction introduces another long-term backer to support the company’s future direction.
International Growth and Market Expansion
Allwyn, formerly known as Sazka Group, started out operating the Czech national lottery before embarking on an ambitious international expansion. Under KKCG’s stewardship since 2011, the company leveraged strategic acquisitions and partnerships to grow its presence in Greece via OPAP, in Italy through Lottoitalia, and in Austria through a stake in Austrian Lotteries.
Following the buyout of EMMA Capital’s stake, Allwyn took greater control, gained a majority in Casinos Austria, and completed a rebrand in 2022. In February 2024, Allwyn became the fourth-ever operator of the UK’s National Lottery.
KKCG, the investment group that founded Allwyn, has sold a 4.27% stake in the company to J&T Arch Investments for €500 million. The deal values Allwyn's total share capital at €11.20 billion, and KKCG will maintain a 95.73% stake.
— iGB (@iGamingBusiness) August 28, 2025
Investor Base Grows Amid Listing Delays
Plans for a public listing in both London and New York have been postponed, though KKCG has indicated that these plans remain delayed rather than scrapped. The latest share sale to J&T Arch Investments marks a move to broaden investor participation without relinquishing majority control.
Strategic Changes and Digital Transformation
The transaction follows a series of significant strategic moves for Allwyn. Earlier, the company divested its land-based casino businesses in Germany and Australia and acquired full control of Stoiximan, a key player in Greece and Cyprus. Another major move included an agreement to purchase a majority share in Logflex MT Holding, the parent of Novibet, with closing targeted before the end of 2025.
Allwyn continues to advance its digital transformation, highlighted by the appointment of Kresimir Spajic to lead Allwyn Digital, and an expansive plan to modernize the UK lottery retail network. This plan aims to install over 30,000 new Waves terminals nationwide.
Allwyn’s Shareholding Structure Post-Transaction
| Shareholder | Stake (%) |
|---|---|
| KKCG (via Allwyn AG) | 95.73 |
| J&T Arch Investments | 4.27 |
Looking Ahead
By bringing in J&T Arch Investments as a minority shareholder, KKCG strengthens Allwyn’s institutional investor base and reinforces the company’s position as a top lottery and gaming operator in Europe. With ongoing international growth, digital initiatives, and strategic investments, Allwyn is positioned for continued expansion and leadership in the industry.
- Author
Daniel Williams
