Key Moments:
- Elantil has completed the integration of FIRST, providing direct access to advanced sportsbook technology and trading services.
- The partnership enables Elantil’s marketplace clients to leverage FIRST’s proprietary sportsbook platform designed for top-tier operators.
- Company leadership from both Elantil and FIRST emphasized the innovation and scalability offered by the alliance.
Strategic Partnership Delivers Advanced Sportsbook Capabilities
Elantil, a platform solutions provider known for innovation, has incorporated FIRST, a prominent sportsbook supplier, into its online marketplace. This collaboration grants Elantil clients seamless entry to FIRST’s advanced technology, recognized for its high lifetime value, proprietary systems, and comprehensive in-house expertise.
Benefits for Operators
Through this partnership, operators using Elantil’s marketplace can now access a sportsbook solution crafted to help them excel at the highest levels. FIRST’s platform supplies an alternative to traditional offerings, facilitating growth and operational autonomy for Elantil’s partners.
#LatestNews #partnerships Elantil integrates FIRST, the tier one sportsbook solution, into its marketplace https://t.co/A0b6MpyA4R pic.twitter.com/eEGpXx7QkI
— European Gaming Media (@EU_Gaming_Media) September 1, 2025
Executive Perspectives
John Debono, Chief Technical Officer at Elantil, said: “Much like Elantil, FIRST is a company that has used its years of industry experience to identify operators’ most common pain points and come up with innovative solutions. Now combining cutting-edge technology with trading excellence and local expertise, we’re sure they’ll go on to be a huge addition to our marketplace.”
Tom Light, CEO, at FIRST, said: “At FIRST, we have built the sportsbook solution that redefines what operators can expect from a partner – combining proprietary technology, world-class trading, and proven scalability. Integrating with Elantil, a leading platform technology supplier, ensures more operators can directly access a truly tier one sportsbook and unlock their full potential.”
Integration Highlights
| Feature | Benefit for Elantil Clients |
|---|---|
| FIRST Proprietary Sportsbook Technology | Enables access to top-tier betting platform with proven performance |
| In-House Trading Expertise | Delivers optimized betting operations and management |
| Global Reach and Scalability | Supports clients’ growth ambitions with international capabilities |
- Author
Daniel Williams
