Key Moments:
- Neosurf has entered into a strategic partnership with BridgerPay to integrate cash-to-digital payment solutions.
- The BridgerPay platform offers features such as prebuilt integrations, unified dashboards, and the Bridger Retry™ system to help recover up to 30% of soft declined card payments.
- This partnership is initially focused on European markets, with plans for technical collaboration and future expansion.
Collaboration Aims to Enhance Online Payment Experiences
Neosurf, recognized for its cash-to-digital payment expertise and commitment to responsible gaming and anti-money laundering support, has announced the formation of a strategic alliance with BridgerPay, a notable player in payment orchestration technology. This partnership allows Neosurf’s payment options to integrate smoothly with BridgerPay checkouts. As a result, bettors gain more flexibility in depositing funds.
Operators:
⚠️ Trouble with cash markets?
⚠️ Compliance headaches?
⚠️ Slow, untrusted payouts?BridgerPay + Neosurf = instant cash deposits, 31 countries live, and smarter, safer play.
👉 Payments done differently. #iGaming #Payments #Compliance pic.twitter.com/gDNFTjuJ4x
— BridgerPay (@BridgerPay) September 4, 2025
BridgerPay’s Data-Driven Payment Solutions
BridgerPay’s platform emphasizes scalability and data insights. It also offers prebuilt connections, a unified reporting dashboard, and easy integration across multiple client environments. One of its features, Bridger Retry™, can recover up to 30% of soft-declined card payments. By redirecting transactions to fallback providers, it ensures the customer journey remains uninterrupted.
| Company | Key Offering | Partnership Benefit |
|---|---|---|
| Neosurf | Cash-to-digital payment solutions, AML and responsible gaming support | Enhanced deposit choice for online bettors, supports gaming compliance |
| BridgerPay | Payment orchestration, unified reporting, Bridger Retry™ | Broader merchant choice, improved recovery of declined payments |
Broader Impact and Future Potential
With BridgerPay already enabling global organizations to connect to a vast network of payment providers, the addition of Neosurf to its platform broadens both customer and merchant opportunities. The partnership provides cost efficiencies for operators, bolsters responsible gaming, and offers a user-friendly experience for customers preferring cash payment methods.
At this stage, the collaboration is set to serve European markets, but both companies have signaled intentions for further growth and ongoing technical innovation together as the partnership matures.
- Author
Daniel Williams
