Key Moments:
- Octoplay has partnered with LiveScore Group to expand deeper into the UK gaming sector.
- The company’s UK portfolio includes previous collaborations with Flutter Entertainment, Entain, Evoke, Rank Group, and ComeOn Group.
- Octoplay now operates across 11 regulated markets, covering both European jurisdictions and new territories in North America.
Expanding UK Influence Through Strategic Partnerships
On 16th October 2025, Octoplay took a significant step in reinforcing its influence within the UK’s competitive gaming landscape by announcing a new partnership with LiveScore Group. This collaboration brings Octoplay’s content to LiveScore Bet and Virgin Bet, underlining the company’s ongoing strategy to work closely with both innovative new operators and established industry giants.
Building on a Robust Network of UK Market Leaders
The newly signed agreement enhances Octoplay’s existing UK market portfolio, which already features prominent partnerships with leading industry names such as Flutter Entertainment, Entain, Evoke, Rank Group, and ComeOn Group. These alliances further position Octoplay as a favored content supplier among top operators seeking to provide premier experiences for their audiences.
Commitment to Player Experience Across Multiple Jurisdictions
The partnership with LiveScore Group reflects Octoplay’s dedication to forging strong, meaningful relationships that share a mutual commitment to superior player experiences. Octoplay’s business model has achieved demonstrated success across 11 regulated markets spanning nine countries in Europe – including the UK, Sweden, Denmark, the Netherlands, Germany, Spain, Italy, Belgium, and Romania – as well as Ontario and New Jersey in North America.
| Region | Market Coverage |
|---|---|
| Europe | UK, Sweden, Denmark, Netherlands, Germany, Spain, Italy, Belgium, Romania |
| North America | Ontario, New Jersey |
Leadership Comments on Strategic Growth
Ralitsa Georgieva, Business Development Director at Octoplay, said:
“Partnering with LiveScore Bet and Virgin Bet reflects our success in building relationships with dynamic, high-growth operators across the UK market. This partnership represents a significant step in our expansion strategy as we continue our commitment to delivering high-quality gaming experiences to players across all regulated markets.”
Dominic Vye, Marketing Director at LiveScore Bet and Virgin Bet, added:
“Octoplay’s reputation for creating exceptional gaming experiences made them an ideal partner for our platform. Their proven track record of delivering premium content that resonates with UK players aligns with our vision of providing the best possible betting experience.”
Broadening International Reach
Octoplay’s collaboration with LiveScore Group further cements its position as a significant content partner in the UK, while also accelerating its growth trajectory in European and North American markets. Following its recent entries and partnerships with BetMGM and Rush Street in New Jersey, the company continues to fortify its presence in 11 regulated markets, aiming to be recognized as a reliable and future-focused provider in the global gaming sector.
- Author
Daniel Williams
