Key Moments: Empresa dá Sorte has achieved significant revenue increases following the adoption of Optimove’s Self-Optimizing Campaigns. The Bahia Dá Sorte brand recorded a 90% improvement in email engagement after implementing the AI-powered strategy. Communications costs related to RCS have been cut substantially while maintaining campaign effectiveness. AI-First Campaign Strategy Enhances Multi-Channel Marketing Empresa dá Sorte has transformed its operational and marketing approach by leveraging Optimove’s Self-Optimizing Campaigns. This advanced system utilizes AI to interpret player data and dynamically select the most suitable communication method for each interaction. By doing…
Read MoreAI Technology Drives Engagement Growth and Cost Reduction at Empresa dá Sorte
