Key Moments:
- Hub88 has expanded its partnership with 155.io by launching Rush Hour, a new real-time betting game using global CCTV feeds
- Rush Hour enables players to wager on live traffic events captured from cities like Tokyo, Lyon, Sydney, and London
- Operators working with Hub88 now gain access to Rush Hour after successful integrations with Stake, Roobet, and Shuffle
Introduction of a New Betting Genre
Hub88 has strengthened its collaboration with Dubai-based studio 155.io by debuting Rush Hour, a live betting game that leverages real-world traffic camera feeds. This title inaugurates the cctv.games vertical, emphasizing mobile-first, quick-action gameplay for global betting audiences.
How Rush Hour Works
Rush Hour invites participants to predict how many vehicles or objects will traverse an AI-monitored zone within a designated timeframe, utilizing live city surveillance feeds from locations including Tokyo, Lyon, Sydney, and London. Bets can be placed on categories such as Over, Under, Range, or Exact outcomes, presenting a dynamic and interactive game experience.
The selected CCTV location updates automatically based on current time and traffic activity, displaying the setting for users before placing their bets. This feature reinforces the game’s real-time and international character.
Distribution and Operator Access
With this launch, Hub88’s network of operators now gains seamless integration for Rush Hour. This follows a period of successful direct adoption by platforms like Stake, Roobet, and Shuffle, enabling wider market reach for the new offering.
Commitment to Innovation and Differentiation
Rush Hour’s debut highlights Hub88’s ongoing mission to aggregate distinctive and innovative gaming content that delivers measurable outcomes for its partners. By continuously supporting studio partners like 155.io, Hub88 underscores its dedication to genuine differentiation within the sector.
Executive Commentary
Jessica Inglott, head of supplier relations at Hub88, said: “CCTV Game: Rush Hour is unlike anything else currently available to operators. Its real-world data, automated computer vision technology and clear, high-frequency betting format create a truly original experience.
“Being chosen as the exclusive aggregator for this release allows us to give our partners access to an entirely new genre, with action that will attract the next generation of players.”
Sam Jones, Founder and CEO of 155.io, said: “This release represents a new direction for interactive betting experiences. By combining live CCTV feeds with automated computer vision tracking and AI, we’ve created a format that is simple to understand yet highly engaging.
“With this first game in our CCTV Game series, we’re delighted to bring some of the world’s most intriguing cities to the screens of players, with Hub88 as the perfect partner to facilitate this.”
Rush Hour Game Features
| Feature | Description |
|---|---|
| Live CCTV Integration | Based on real-time surveillance footage from multiple global cities |
| Betting Options | Over, Under, Range, or Exact outcomes on object count |
| AI Tracking | Automated computer vision monitors objects crossing a designated zone |
| Dynamic Location Selection | System automatically chooses city feeds based on current traffic patterns and time |
- Author
Daniel Williams
