Key Moments:
- BETBY is expanding its American football offerings with a greater selection of player prop and microbetting markets.
- Bettors now have access to a wider set of player prop options, including anytime, first, next, and last touchdown scorers.
- The latest enhancements are timed to coincide with the launch of the new NFL season for immediate operator availability.
Expanded NFL Coverage for Bettors
BETBY, recognized as a premium sportsbook provider, has announced a significant upgrade to its NFL betting portfolio with the start of the new season. The platform is now offering an expanded array of player prop markets, as well as launching new microbetting features to increase bettor engagement.
Enhanced Player Props and Microbetting Options
With the integration of official NFL data rights, BETBY’s sportsbook provides a broader suite of props, covering not only traditional totals but also anytime, first, next, and last touchdown scorer markets. This approach lets bettors interact with a greater variety of scenarios related to individual player performances throughout each NFL matchup.
BETBY’s new microbetting features add a layer of rapid engagement, offering markets such as team to score first or next drive, next drive outcome, drive to score, and drive to touchdown. These additions allow users to make wagers on real-time developments during the game, making each drive and possession more interactive.
Strategic Launch with New NFL Season
BETBY has timed the release of these updates to match the launch of the NFL season, enabling operator partners and their customers to access the new features from the outset.
Commenting on the launch, Kirill Nekrasov, Head of Sportsbook Product at BETBY, said: “The NFL is one of the most followed and engaging sports competitions in the world, and we are thrilled to expand our coverage with official data-driven markets. By introducing a wider range of player props alongside microbetting opportunities, we are giving our partners the tools to deliver a far more immersive experience to their users throughout the entire season.”
Commitment to Innovation
These latest offerings reinforce BETBY’s dedication to meeting the evolving needs of both operators and users. By broadening its betting options, BETBY continues to position itself as a leader in the marketplace, focused on delivering fresh, engaging products aligned with operator and bettor demands.
| Feature | Description |
|---|---|
| Expanded Player Props | Includes anytime, first, next, and last touchdown scorers |
| Microbetting Markets | Markets such as team to score first/next drive, next drive outcome, drive to score, and drive to touchdown |
| Official NFL Data Rights | Powers enhanced, data-driven sportsbook coverage |
- Author
Daniel Williams
