Key Moments:
- Betsson Group has been shortlisted in two categories at the EGR Latam Awards 2025.
- The awards event is scheduled for 28 November at The Fairmont Copacabana in Rio de Janeiro.
- Nominations spotlight Betsson’s continued strategy and growth in Colombia and Peru.
Spotlight on Latin American Excellence
Betsson Group is recognized globally for its strong position in sports betting and online casino gaming. Additionally, the company has earned nominations in two prominent categories for the EGR Latam Awards 2025. The ceremony will take place at The Fairmont Copacabana in Rio de Janeiro. Moreover, it brings together some of the most influential contributors in the Latin American gaming sector.
Categories Reflect Key Strengths
| Category | Area of Recognition |
|---|---|
| Affiliate Program of the Year | Excellence in regulated affiliate strategies across Latin America |
| Operator of the Year – North LatAm (Colombia and Peru) | Outstanding performance in the region’s most dynamic regulated markets |
Innovation and Sustainable Growth Recognized
The EGR Latam Awards aim to acknowledge companies that excel in innovation, sustainability, customer experience, and product development. Furthermore, the event highlights those making a meaningful impact across the region. Betsson Group’s nominations reinforce its dedication to a robust, sustainable, and locally adapted approach as it increases its presence and influence in Latin America.
Affiliate Program Distinguished for Best Practices
The Affiliate Program of the Year nomination acknowledges operators excelling in regulated Latin American markets with unique and effective affiliate strategies. Judging considers marketing diversity, relationship building, strategic brand communication, and measurable customer acquisition. Betsson’s affiliate operations have been praised for performance, transparency, adaptability, and technology-driven processes, cementing their reputation among top programs in the region.
Leadership in Colombia and Peru
The Operator of the Year – North LatAm category focuses on superior achievement in Colombia and Peru. Metrics for this award include product innovation, exceptional market understanding, regulatory adherence, and continued commercial growth. Betsson’s ongoing investment and tailored solutions in these countries reflect its dedication to expanding local offerings in sportsbook and casino, as well as providing engaging experiences for users.
Industry Recognition Through Independent Expertise
EGR has highlighted that an independent expert panel with specialized Latin American market knowledge will select the winners, reinforcing the legitimacy and prestige of these honors. Betsson Group’s dual nomination further solidifies its position as a market leader capable of adapting to the evolving Latin American regulatory landscape, while the upcoming event in Rio de Janeiro is set to celebrate the region’s best within the iGaming sector.
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