Key Moments:
- PointsBet Canada has launched Bede Gaming’s aggregation and bonusing platform for its Ontario iCasino operations at pointsbet.ca.
- In addition, the number of Ontario suppliers rose from four to 15 within 12 months to June 2025.
- As a result, available games increased to more than 1,000 titles, while revenue rose 26% year on year to A$42.9 million.
Deployment of Bede Gaming Platform
PointsBet Canada has implemented Bede Gaming’s open-API aggregation and bonusing platform for its Ontario online casino at pointsbet.ca. This enhances its proprietary system, which was originally developed by its Australian parent company. The move followed a competitive selection process.
Moreover, this deployment supports PointsBet Canada’s broader strategy to expand content quickly within Ontario’s regulated iGaming market. As a result, the company has significantly increased both supplier coverage and game availability within a short period.
Growth in Supplier Partnerships and Game Titles
Over the 12 months to June 2025, PointsBet Canada increased its Ontario suppliers from four to 15. At the same time, its game library expanded to more than 1,000 titles.
In addition, this growth coincided with strong financial performance. Revenue in Ontario rose 26% year on year, reaching A$42.9 million.
Features and Capabilities of the Bede Gaming Platform
Through Bede Gaming’s aggregation layer, PointsBet Canada now offers content from providers such as Games Global, Pragmatic Play, Play’n GO, and Light & Wonder. In total, the platform connects operators to more than 12,000 games from over 130 providers.
Furthermore, the solution includes promotion management tools, campaign workflows, and player segmentation features. These are designed to improve both acquisition and retention. Meanwhile, Bede Gaming provides 24/7 monitoring and guarantees 99.99% system uptime.
Executive Perspectives
Scott Vanderwel, Chief Executive Officer of PointsBet Canada, said the strategy focuses on delivering strong digital content and improving player engagement. In addition, he noted that the partnership strengthens the company’s position in Ontario and supports future expansion across Canada.
Similarly, Colin Cole-Johnson, CEO of Bede Gaming, said the company adapts its model to support customer strategy. As a result, he highlighted the successful rollout of the new casino solution.
Regulatory Position and Market Presence
Bede Gaming holds licences from the UK Gambling Commission and the Malta Gaming Authority. In addition, it is registered with the Alcohol and Gaming Commission of Ontario (AGCO).
The company entered North America in 2020 when the Ontario Lottery and Gaming Corporation migrated to its platform. Meanwhile, PointsBet Canada operates as a licensed Internet Gaming Operator under iGaming Ontario and is preparing for expansion into Alberta.
| Company | Operating Jurisdictions | Regulatory Approvals | Key Developments |
|---|---|---|---|
| PointsBet Canada | Ontario (planned Alberta entry) | AGCO Internet Gaming Operator Certificate | Supplier count rose from 4 to 15; over 1,000 games |
| Bede Gaming | Europe, Canada (Ontario) | UKGC, MGA, AGCO registration | Platform migration for OLG and multi-operator expansion |
Company Backgrounds
PointsBet Canada is a licensed sportsbook and iCasino operator in Ontario via pointsbet.ca. It is a subsidiary of PointsBet Holdings, which is majority-owned by MIXI following a 2025 acquisition. In addition, the company is preparing for entry into Alberta.
Bede Gaming is headquartered in Newcastle upon Tyne. It provides iGaming platforms for casino, lottery, and sports betting operators. Meanwhile, it operates across regulated markets in Europe and North America and is part of the Gauselmann Group.
- Author
Daniel Williams
