Key Moments: The Advertising Standards Authority determined that a William Hill promotion encouraged irresponsible gambling activity. A voucher offering a £5 cash match, given to customers who wagered £50 or more, was available for redemption only within a specific seven-hour window. Regulators asserted the timing and requirements linked to the voucher could prompt increased gambling behavior within a single day. Regulatory Ruling on Gambling Incentives The UK Advertising Standards Authority (ASA) ruled that William Hill failed to meet consumer safeguards in a recent shop promotion. The decision followed a complaint…
Read MoreAuthor: Daniel Williams
Incentive Games Secures Lottoland Deal to Grow UK Real-Money Titles
Key Moments: Incentive Games, via Incentive Studios, has partnered with leading UK operator Lottoland The agreement follows Incentive Games’ approval from the UK Gambling Commission New real-money game titles including Crash, Tower, and Arcade-style games are set to launch for Lottoland customers in September 2025 Strategic Alliance Strengthens UK Real-Money Gaming Offering Incentive Games, a prominent B2B gaming content provider, has launched a new partnership with Lottoland through its Incentive Studios division. This move is aimed at introducing Incentive Studios’ real-money titles to Lottoland’s established audience within the United Kingdom,…
Read MoreMichigan Gaming Control Board Targets Unlicensed Casino Operators with Enforcement Actions
Key Moments: The Michigan Gaming Control Board has delivered cease-and-desist letters to eight online casinos found operating without state licenses. These unregulated sites have violated multiple Michigan laws, exposing them to legal consequences and requiring immediate cessation of operations. Michigan’s regulated online gaming sector reported commercial and tribal gross receipts of $312.54 million in August, up 39.51 percent year-over-year. Regulator Moves Against Unauthorized Gambling Sites The Michigan Gaming Control Board (MGCB) has intensified efforts to maintain compliance within the state’s gambling industry by targeting eight online casino platforms deemed unlicensed.…
Read MoreRealistic Games Expands UK Market Reach Through Bally’s Interactive Partnership
Key Moments: Realistic Games has partnered with Bally’s Interactive to enhance its presence in the UK regulated iGaming sector. Bally’s Interactive has integrated a lineup of Realistic Games’ most notable titles into its platforms. The collaboration highlights sustained growth for Realistic Games, supported by recent successful partnerships. Strengthening Market Position Realistic Games has entered into a collaboration with Bally’s Interactive, aiming to solidify its standing in the UK’s regulated online gambling market. By leveraging this agreement, Realistic Games is set to extend its portfolio’s reach within a key jurisdiction. Integration…
Read MoreCrypto-Only Casinos Challenge UK’s Responsible Gambling Defenses
Key Moments: As of 2025, GamStop recorded nearly 600,000 active registrations and a 44 percent increase in under-25 registrations in the first half of 2025. Crypto gambling generated more than eighty-one billion dollars in gross gaming revenue in 2024. The UK Gambling Commission has issued 287 notices since last spring, yet crypto casinos continue to evade UK oversight. Limits of GamStop in the Digital Era Across Britain, self-excluded players are regaining access to gambling through crypto-only casinos that operate outside the reach of GamStop. Introduced in 2018, GamStop requires all…
Read MoreIllinois’ Per-Bet Tax Sparks Major Changes in Sports Betting Market
Key Moments: Illinois online sportsbooks paid $5.2 million in per-wager taxes in July, with DraftKings and FanDuel combining for nearly $4 million of that total. DraftKings and FanDuel together handled 15.8 million of the 20.7 million total digital wagers placed in July. Half of Illinois sportsbooks have begun passing the per-bet fee on to customers, while others raised minimum bets, in response to the new tax. Tax Policy Drives Immediate Revenue and Operator Reactions Illinois introduced a per-wager tax effective July 1, requiring licensed sportsbooks to pay $0.25 for every…
Read MoreVietnam Charts New Casino Access for Locals in Regulatory Pilot
Key Moments: Vietnam has advanced plans to allow certain citizens to gamble at two casino resorts as part of a five-year pilot program. The Grand Ho Tram and a Sun Group project in Van Don have been selected for this initiative, pending compliance with financial and operational criteria. Proposals feature stricter entry procedures, electronic ID tracking, and mandatory long-term surveillance for all licensed casinos. Pilot Project Targets Two Major Casinos Vietnam is preparing to open the doors of two casino resorts to local players through a new pilot scheme, following…
Read MoreBuzz Bingo Delivers Strong Growth in 2024, Targets Younger Demographic with Strategic Upgrades
Key Moments: Buzz Bingo reported a 4.9% increase in annual revenue, reaching £217.2m in 2024. Digital revenue grew 14% to £44.2m, while underlying EBITDA jumped 20% to £41.8m. 175,000 new player signups were recorded, with half under 35 years old. Full-Year Financial Performance Buzz Bingo, operating under Buzz Venus Group, delivered robust results in its 2024 financial year. The company reported a 4.9% growth in total revenue to £217.2m. Underlying EBITDA moved up 20% to £41.8m, reflecting effective cost management and successful execution of its growth strategies. Omnichannel Focus and…
Read MoreDutch Regulator Launches Probe Into Player Influence Techniques Used by Online Gambling Operators
Key Moments: The Kansspelautoriteit (KSA) has confirmed an upcoming investigation into harmful behavioral control practices by online gambling operators. Research conducted by Behavioural Insights found both positive and negative methods being used to influence player behavior by operators. The KSA said stricter rules could be introduced based on the findings, as current reforms face uncertainty amid government changes. Regulator Responds to Concerns About Player Manipulation The Kansspelautoriteit (KSA), which oversees Dutch gambling, plans to investigate “negative behavioural control” used by online operators to sway players. Authorities indicated that insights gained…
Read MoreBHA Addresses Accusations Amid Escalating Tax Tensions Between Racing and Gambling
Key Moments: The British Horseracing Authority (BHA) has rejected claims of collaboration with anti-gambling advocates. BHA’s ‘Racing’s Cancelled Day’ campaign spotlighted opposition to merging betting taxes in the UK. No progress has been reported on the overdue horseracing betting levy reassessment. Rising Friction Over Proposed Tax Changes Relations between the British gambling and horseracing sectors have become strained as government discussions regarding betting tax reforms press forward. While these industries usually align on policy matters, the current debate has stirred accusations and clarified positions on proposed fiscal changes impacting both…
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